Calling All Dog Parents!

[blessedbyhim888]

Hi Dog Lovers,

I’m a college student in California working on a group project to better understand consumer pet food behavior. Specifically looking at factors like ingredient quality, brand loyalty, price point, and channels of distribution.

If you're a pet owner, I'd appreciate your taking my quick 5-minute survey. Your input will help me get a better sense of what matters most to pet owners like you. The survey collects no personal information besides an email short answer. You can put a random email if you're not interested in the raffle. Addtionally, I would appreciate it if you could send this to other pet owners/vets that would be interested in contributing to the study.

Survey Linke Here --> https://qfreeaccountssjc1.az1.qualtrics.com/jfe/form/SV_e4I8OcqUafislxQ

Thanks in advance for your time and input!

 

[sevilodorf]

@blessedbyhim888 Your question on whether I prioritize price or “ingredient quality” is a little confusing. How would one determine ingredient quality? We know ingredients lists are not indicative of the quality or nutritional content of a diet.

https://www.reddit.com/r/DogFood/wiki/index/start/

https://www.reddit.com/r/DogFood/wiki/index/ingredients/

Following vet consensus, I don’t worry about ingredients (barring a specific health need) but instead worry about the expertise and research invested in the food. So I don’t think that question makes much sense or really reflects the reality of what experts advise us to consider when selecting diets.

 

[linhmaiha]

@sevilodorf Right, and I would add that the question itself is biased and loaded because it suggests that there is a necessary trade-off between ingredient quality (whatever that means) and price, which just isn't true.

OP, I would be happy to answer this survey but I literally can't answer that question with the options provided. Also not sure any answers you get to that question will help you draw conclusions about anything in particular.

 

[jonahua]

@blessedbyhim888 A few notes in addition to what commenters said about ingredients:

• the types of diet listed are only commercial diets, some people may choose to make their food
• commercial fresh should probably be a diet option because it’s not inherently raw or canned
• veterinary clinics are not boutique shops, and the demographic that buys from their vet can be wildly different from one that buys from boutique stores
• food should compared for price per day not per pound because one food might be cheaper per pound but require more and the price per day would be higher. Most pet owners won’t know the price per day of their food and would have to calculate it